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WAN · Video generation

Wan 3.0 Turn your starting material into a scene.

Wan 3.0 turns text, images and multimodal references into video with generated sound. Create clips up to 30 seconds, choose output up to 1080p and plan each generation with current per-second rates.

Pricing unavailable

Open playgroundIntegration guide
Video duration
2–30 seconds
Output resolution
480p / 720p / 1080p
Generated audio
On by default
Starting material
Text, images, references
PlaygroundPricingOverviewGuideIntegration guide

Playground

Wan 3.0 · Playground

Input settings
ModelWan 3.0
Starting material
Duration2–30 seconds
Advanced settings

Add a prompt or at least one supported input.

Estimated cost—

Estimated using current rates. Audio is included.

Video generation is not available yet. Prepare your settings and copy the request here.

A sunlit classroom scene generated with Wan 3.0.
Example output

Play the sample to explore the visual style. Changes to your settings update the request preview; they do not regenerate this clip.

wan3.0-video
{
  "resolution": "1080p",
  "ratio": "adaptive",
  "duration": 5,
  "audio": true,
  "prompt_extend": true
}

Documented input parameters for the selected model. The production endpoint will be published in the integration guide.

No generation submitted · No chargeIntegration guide ↗

Pricing

Wan 3.0 · Pricing

Current pricingUSD / billable second
ResolutionOfficial list priceWan API5-second output
480p$0.050Pricing unavailable—
720p$0.100Pricing unavailable—
1080p$0.200Pricing unavailable—

Current rates are in USD. Official list prices are shown for comparison.

Billable seconds = reference video input seconds + generated output seconds. Text and image inputs add no video seconds. Disabling generated audio does not lower the per-second rate.

The 5-second example uses no reference video. A 5-second video reference plus a 5-second output is billed as 10 seconds.

Prices updated 2026-10-13

Overview

What is Wan 3.0?

Wan 3.0 is a video generation model for working from the material you already have. Describe a scene from scratch, animate a still image or use reference media to guide the result. A written brief can establish the action; a photograph can establish the subject and composition. Choose the starting point that gives the scene the clearest direction.

Use Wan 3.0 for product shots, short narratives and visual concepts that benefit from motion and sound together. Its documented inputs also include a document or public web link, useful when the idea starts as a written brief. A focused scene makes a better first test than a full campaign: establish the subject, describe what changes and decide how the camera should move.

Documented model IDwan3.0-video

Documented reference identifier. See the integration guide for Wan API model IDs.

Specifications checked on 2026-10-13.

Wan 3.0 · What you can create

Write the scene

Describe the subject, action and camera movement in a prompt. Wan 3.0 can build the shot from text alone, so you can explore a visual idea before arranging a shoot or preparing reference artwork.

Give a photograph motion

Use an image as the first frame and, when needed, supply a last frame. Tell Wan 3.0 what should move while identifying details that should remain consistent, such as a product’s silhouette or a character’s clothing.

Direct with references

Use images, video and audio to explain the appearance, movement or sound you want. Wan 3.0 also documents file and link inputs for turning a brief into video; choose a small, relevant section for your first attempt.

Wan 3.0 · Put it to work

Product demonstrations

Start with a clear photograph of one product. Ask Wan 3.0 for a slow reveal or a simple camera orbit, then inspect shape, reflections and labels before using the clip in a campaign.

Story and mood studies

Test the opening moment of a scene before building a longer sequence. A short Wan 3.0 clip can help you decide whether the lighting, camera direction and pace communicate the mood you intended.

A brief brought to life

Turn a concise document or public page into a visual starting point. Give Wan 3.0 a target audience and one message to communicate, then refine the generated scene around that message.

Wan 3.0 · Plan your first video

  1. 01

    Choose one scene

    Give Wan 3.0 one subject and one main action. Choose a duration that leaves time for the movement to read clearly.

  2. 02

    Prepare the starting material

    Choose text, a first frame or references for your Wan 3.0 shot. Keep each reference relevant and explain its role in the scene.

  3. 03

    Set the output and check cost

    Select the Wan 3.0 resolution you need. Add reference video seconds to the output duration when estimating cost, and keep the first test short.

  4. 04

    Review before expanding

    Check the Wan 3.0 clip for stable subjects, readable motion and appropriate sound. Adjust one part of the brief at a time.

Build video into your application

Keep your key on your server and handle video generation as a task. The integration guide covers preparation; production endpoints and key access details will be published there when access opens.

Read the integration guide

Compare the Wan family

Wan 3.0 covers 480p through 1080p at the standard model’s rates. Prime is a separate model with different pricing. If your deliverable needs 2K or 4K, compare the Pro pages instead of assuming that a higher resolution is available on this model.

ModelOutput resolutionWan API · USD / billable second
Wan 3.0480p / 720p / 1080pPricing unavailable
Wan 3.0 Prime480p / 720p / 1080pPricing unavailable
Wan 3.0 Pro1080p / 2K / 4KPricing unavailable
Wan 3.0 Prime Pro1080p / 2K / 4KPricing unavailable

Wan 3.0 · Before you generate

  • Wan 3.0 supports 2–30 seconds of output. When you supply reference video, its duration and the generated output must total no more than 30 seconds.
  • Reference video and reference audio are each limited to 15 seconds in total. The documented maximum is 10 reference images, 5 video clips and 5 audio clips.
  • First/last-frame inputs and multimodal reference inputs are separate modes. Choose one mode for a request. A document file and a web link also cannot be submitted together.
  • Review generated lettering, speech and visual details before publishing. Reference material guides a generation; it does not guarantee exact reproduction of every feature.

One place to choose your Wan model

Compare resolution, billable seconds and model limits in one place. Keep the guide beside your first test so you can check the settings that matter to your application.

Explore other Wan models

Wan 3.0 Prime

480p / 720p / 1080p

Wan 3.0 Pro

1080p / 2K / 4K

Wan 3.0 Prime Pro

1080p / 2K / 4K

A practical guide to your first request

Choose your starting material and prepare a small first test. The Wan 3.0 guide covers standard, Prime and Pro models, with links to their specifications.

Read the Wan 3.0 guide

Questions about Wan 3.0

What can I make with Wan 3.0?+

Wan 3.0 creates short videos from text, images or references. Try a product reveal, a character action or a scene opening. Start with one subject and one camera move, then judge the result against your brief.

Does Wan 3.0 support 1080p output?+

Yes. Wan 3.0 lists 480p, 720p and 1080p. Match the setting to your final placement. Keep resolution and duration fixed when comparing results across models.

Can Wan 3.0 use images and video references?+

Yes. Wan 3.0 supports first/last-frame images or a separate reference mode with up to 10 images, 5 video clips and 5 audio clips. Choose one mode per request; video and audio references each have a 15-second total limit.

Is Wan 3.0 free to use?+

Wan 3.0 is a paid model. Current USD rates are shown in the pricing table. Resolution and billable seconds determine cost, including reference video duration.

Does Wan 3.0 require a monthly subscription?+

Wan 3.0 uses per-second rates; this page does not offer a monthly video package. Check the integration guide for service access and billing options. A website account alone does not grant video generation access.

How do I get an API key for Wan 3.0?+

Key access and production endpoints will be published in the integration guide when access opens. Prepare your Wan 3.0 brief and media now; check the accepted model ID and fields before sending a paid request.

Does Wan 3.0 generate audio?+

Yes. Wan 3.0 enables generated audio by default and lets you turn it off. Disabling audio does not change the per-second rate. Review speech, ambience and timing alongside the picture before using the clip.

Plan your first Wan 3.0 video

Pick a model, check its resolution and estimate the cost of your clip. Then use the integration guide to prepare the request.

Open playgroundIntegration guide
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Wan 3.0 and Wan 3.0 Prime. Video generation for your next project.Independent API platform. Not affiliated with Alibaba or Wan.

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